How Direct Marketing is Evolving

When someone says direct marketing, what comes to mind? Do you only think of direct mail pieces? Which businesses engage their customers effectively with their marketing materials?

Key points when using direct marketing strategies:

  • Personalize marketing message
  • Keep track of trigger events
  • Be insightful of audience engagement
  • Align content with target audience values

Creating personalized marketing messages for customers can be done using direct mail, targeted online ads, email blasts, and social media advertisements. For help designing direct marketing content, contact Mile Up Marketing.

Read more about direct marketing evolving in Forbes: